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Last week’s Your Produce Man’s Produce Puzzzzle dealt apples: What was the first apple exported from the United States? This apple happened to be Benjamin Franklin's favorite apple. In 1758, Franklin shipped several barrels of this apple to England's Queen Victoria, thus becoming the first apple exported from the United States. Whenever Franklin traveled to Europe, he always made sure he had a good stock of this apple. Queen Victoria loved these apples so much, that she exempted this apple variety from taxation. It's an excellent eating apple, but also great in cooking. It is very crisp and has a true sweet-tart flavor. And it's green. Have you guessed yet? It? the...Newtown Pippin. This week's Your Produce Man’s Produce Puzzzzle still deals with apples: Most apple varieties have white blossoms. This one has pink blossoms? What is it? See next week’s Fresh Tips for the answer.

It’s Cranberry Season.
Cranberry gets its name from the fact that its blossom resembles the head and neck of the Sandhill Crane bird.
 
Fresh market Cranberries are harvested with this “mower.”

CRANBERRIES (Monday, October 17): Did you know that there are 440 cranberries in one pound? 4,400 cranberries in one gallon of juice? 440,000 cranberries in a 100-pound barrel? Seven of 10 cranberries sold in the world today come from Ocean Spray, a grower cooperative started in 1930. If you strung all the cranberries produced in North America last year, they would stretch from Boston to Los Angeles more than 565 times. Growers are finished harvesting this season. One thing I remind consumers is to buy Cranberries when they first come into the market. That’s when the berries are their best and freshest. You see, Cranberries are picked all at once. The same Cranberries you buy for Christmas were picked at the same time the Cranberries you bought for Thanksgiving were picked. You might as well buy them when they are the freshest. Then freeze them for the holiday season. Contrary to popular belief, cranberries do not grow in water. They are grown on sandy bogs or marshes.

For Cranberries heading for juicing, the bogs are flooded. Then these “eggbeaters” churn up the berry from the vine. The berries then float to the top, to be collected for loading.

Because cranberries float, some bogs are flooded when the fruit is ready for harvesting. If all the cranberry bogs in North America were put together, they would comprise an area equal in size to the tiny island of Nantucket, off Massachusetts, approximately 47 square miles. There are only four fruits, which are truly native to America. The American Crab Apple, the Blueberry, Concord Grape and the berry of the holiday season, the Cranberry. Legend has it that the Pilgrims may have served cranberries at the first Thanksgiving in 1621 in Plymouth, Massachusetts. A recipe for cranberry sauce first appeared in The Pilgrim Cookbook in 1633 and forty-four years later, ten bushels were sent back to King Charles II of England. Revolutionary War veteran Capt. Henry Hall from Cape Cod noticed that abundant amounts of large fruit were produced when winds and tides swept sand into the cranberry bog. Sand stifled weed growth without hurting the vines. Hall mimicked nature, creating the bogs of today along Cape Cod. He began commercial harvesting in 1847. Native Americans, long before the Pilgrims arrived in 1620, mixed deer meat and mashed cranberries to make pemmican - a convenience food that kept for long periods of time. They also believed that cranberries had medicinal value, and were used by medicine men as an ingredient in poultices to draw poison from arrow wounds. Cranberry juice was a natural dye for rugs, blankets and clothing. The Delaware Indians in New Jersey used the cranberry as a symbol of peace. Cranberries have had a variety of different names since their discovery. Eastern Indians called them "sassamanesh." Cape Cod Pequots and the South Jersey Leni-Lenape tribes named them "ibimi," or bitter berry. The Algonquins of Wisconsin called the fruit "atoqua." But it wasn't until German and Dutch settlers came up with "crane berry," because the vine blossoms resembled the neck, head and bill of a crane, that we arrive at what we know today as the cranberry. Cranberries are unlike any other fruit in the world. From Cape Cod to Washington State, the cranberry has played a role in holiday culture and family health & wellness for years. Its unique health benefits and refreshing, tart taste put it in a league of its own when it comes to healthy refreshment. American recipes containing cranberries date from the early 18th Century. Legend has it that the Pilgrims may have served cranberries at the first Thanksgiving in 1621 in Plymouth, Massachusetts. During World War II, American troops required about one million pounds of dehydrated cranberries a year. The hearty cranberry vine thrives in conditions that would not support most other crops: acid soil, few nutrients and low temperatures, even in summer. Epidemiological evidence has long supported the role of naturally occurring anti-cancer agents in fruits and vegetables in reducing the risk of many diseases, including cancers and heart disease. A variety of compounds produced by plants, such as flavonoids, have been investigated for their anti-cancer activity.

The anatomy of a Cranberry bog.

Cranberries are a rich source of these compounds, which may have anti-cancer activity. Other research being presented at Experimental Biology continues to support the potential benefit of cranberry juice in protecting against cholesterol oxidation. Last year, The Institute of Medicine of the National Academies of Science issued a report calling for increases in daily intake of the antioxidant vitamins C and E to exploit their role in maintaining good health. New research supports a potentially broader range of benefits for fighting bacteria, such as Staphylococcus aureus and Salmonella enteritidis, as well as E. coli. For cranberries destined for the fresh market, these berries are hand harvested with a “mower.” These berries are then taken to the packing shed where they are dumped into a “ladder.” Each ladder rung is 6” tall. As the cranberries fall down the ladder, if they “jump” over the series of 6” rungs and make it to the bottom, those berries pass the ladder test and end up in bags for the fresh market. These “ladders” made of wood and are over 100 years old. When asked why they use such old equipment, an Ocean Spray spokesperson told us, “We only use them once a year…for about 4 weeks. They don’t get a lot of wear and tear.”

The Kiwifruit is like the coolest Vitamin Pill…with fuzz.

KIWIFRUIT (Tuesday, October 18): This is National Health Education Week, so let’s talk health in the produce department. What are the most nutritious fruit and vegetable grown on planet earth today? You’ll be shocked to know that the Kiwifruit is the most nutrient dense fruit grown on earth, more potassium than even a Banana. Potassium from fruits and vegetables helps the heart work more efficiently, and is significantly in controlling blood pressure - the "silent killer". Potassium controls heart activity and maintains fluid balance. A single serving of kiwifruit outranks bananas as the top low-sodium, high-potassium fruit. And it loaded with Vitamin C, far more than even an Orange. Vitamin C is a very powerful anti-oxidant. The Kiwifruit is like a cool vitamin pill…with fuzz. Kiwifruit is also loaded with Lutein. This phytochemical is receiving a great deal of recent attention for its effectiveness in reducing the risk of cancer, heart disease, and may help prevent cataracts and macular degeneration - a leading cause of blindness. This carotenoid functions as an antioxidant, and next to yellow corn, a single serving of kiwifruit (2 medium kiwifruit) is the richest source of lutein in the fruit world. Kids need copper, and Kiwifruit has copper. Lots of it. California Kiwifruit is high in Copper, vital for infant growth, bone strength, brain development, and building immunity. Copper is a mineral involved in making red blood cells and developing a strong immune system. And we haven’t even touched the Folate, Magnesium, and Vitamin E in kiwifruit, offering health benefits that range from bone formation to reduced risks of heart disease. Plus kiwifruit contains no saturated fat or cholesterol. Remember that we are now getting new crop Kiwifruit from California and Italy. What we have had is old crop Kiwi from the Southern Hemisphere, particularly New Zealand and Chile. Their fruit has been very ripe. You buy it today, you can eat it tonight. The new crop fruit from the Northern Hemisphere growing regions, will not be as ripe. They will take a few extra days to ripen, so be patient, and let them ripen.

SWEET POTATOES (Friday, October 19): Today, we’re talking Sweet Potatoes. North Carolina grows about 40 – 50% of the nation’s Sweet Potato crop. The #2 state is Louisiana, followed by California. There should be plenty of Sweet Potatoes for the upcoming holidays. If you want to lower your risk of cancer, try Sweet Potatoes. They are the healthiest vegetable grown on planet earth today. Are your Sweet Potatoes cured? You didn’t even know they were sick, did you? Well, they’re not sick, but growers are now artificially “curing” Sweet Potatoes. The process allows the Sweet Potato to have better flavor and to store better…and longer. Sweet Potatoes can naturally be cured, but that takes longer. The first dug Sweet Potatoes of the year are often called “green,” because they have not been cured. To “cure” Sweet Potatoes, growers will put them into to “warm, high-humidity” rooms for 5 – 7 days, with temperatures between 80 – 85 degrees and a relative humidity between 70 – 90%. This curing process tightens the skin and keeps them from bruising. Basically, it helps them store longer, better and sweeter. They taste sweeter because the curing process also turns some of the starch into sugars. By the way, do not refrigerate your Sweet Potatoes. This tropical tuber hates the cold. The cold temperatures will cause chill damage and “hard core.” Just keep them in a cool, dry, dark place. The sweet potato (Ipomoea batatas) is another of the native American plants found by Columbus and his shipmates. Although it was probably found on various islands of the West Indies on some of the earlier voyages, it is not definitely mentioned in their records until the fourth voyage. In the islands off the coast of Yucatan and Honduras the sweet potato was called axi and batatas or betatas by the natives; in 1514, Peter Martyr named nine varieties that grew in Honduras. It was taken to Spain about 1500 and several kinds were cultivated there by the middle of the 16th century, including red, purple, and pale or "white" varieties. Cultivation of sweet potatoes was tried unsuccessfully in Belgium in 1576. John Gerarde of London, claimed that in 1597 he grew the plant in England (probably without much success) and that it was known in India, Barbary, and other hot regions. Early Spanish explorers are believed to have taken the sweet potato to the Philippines and East Indies, from which it was soon carried to India, China, and Malaya by Portuguese voyagers. The original introductions from America into the Pacific and Far East were so unobtrusive that the origin of the plant was long overlooked, many believing it native to southern and southeastern Asia. Sweet potatoes were cultivated in Virginia in 1648, possibly earlier, and are said to have been taken into New England in 1764. They were grown by the Indians of our South in the 18th century, but we do not know how much earlier. In the South today they are generally preferred to Irish potatoes as a staple food; in the North the reverse is true. Generally speaking, the northern consumers prefer the so-called "dry-fleshed" type of sweet potato, such as Big Stem Jersey and Little Stem Jersey, while the southerners prefer the "moist-fleshed" type, such as the Porto Rico and Nancy Hall varieties. A strange fact about these two types of sweet potato is that the "dry-fleshed" ones have more water in them than the "moist-fleshed" ones do! The soft, rich, "moist" varieties are erroneously called "yams" in the United States. This confusion in names is unfortunate, since the yam is an entirely different plant, belonging to the genus Dioscorea. True yams are still a curiosity in the United States. The flesh of most sweet potato varieties is white or nearly so, although in the United States we prefer yellow or orange-fleshed varieties because of their valuable carotene (provitamin A) content. Some kinds have purple flesh, but they are not grown here. Skin colors range from nearly white through shades of buff to brown or through pink to copper, even magenta and purple.

Get out the cinnamon and brown sugar. It’s time for baked Sweet Potatoes!

Americans are prejudiced against the purplish skin colors because certain "red" varieties formerly grown here were of poor quality. True yams belong to a completely different botanical family and are mainly grown in Africa and Asia. Yams are commercially grown to produce hormones for contraceptive pills and steroids. In the 1920s, a professor at Louisiana State University developed a new variety of Sweet Potato. Unlike the dry, colorless Sweet Potatoes grown at that time, he developed a bright colored, very sweet and moist Sweet Potato. To not confuse the two types, he gave it a different name. A Yam. And we have been confused ever since. What we call a “Yam” is just a variety of Sweet Potato. And Louisiana is still at it. In 1987, Dr. Larry Ralston, an entomologist with the LSU Agricultural Center's research branch, the Louisiana Agricultural Experiment Station, developed a more insect-resistant sweet potato and named it the Beauregard. The Beauregard has a sweet, rich flavor, bakes well and is disease-resistant. It helped Louisiana farmers reclaim lost market share in the sweet potato industry. The Beauregard helped Louisiana’s sweet potato industry contribute a value of more than $151 million to the state's economy in 2003. *According to figures from the LSU AgCenter. Thanks to the Beauregard, the sweet potato industry continues to be the largest vegetable enterprise in Louisiana. Figures from 2003 indicate that the crop can claim $87.6 million in gross farm income. Another $63.9 million can be added for transportation, distribution and marketing connected with production and processing. That means a total annual value to the state of $151.6 million.

 
The most treasured asparagus in Europe: White Asparagus.
 
Does the white in the Peruvian flag symbolize White Asparagus?

ASPARAGUS (Thursday, October 20): In the Valley of Ica, one of the world’s most delicate vegetables is now being grown. The Valley of Ica is about 4 hours south of the capital of Peru, Lima. This valley has a rich history of Inca Indians. In fact, when the valley was being transformed into farming, farmers would often find remnants of the famous Inca Empire. Farmers found Incan cooking utensils, pots and pans. Today, this coastal valley, with rich, sandy soil, grows some of the world’s best Asparagus. Rich soil helps the crown stay healthy. Sandy soil allows the tender spears to grow straight and fast. This valley also has an average yearly rainfall of “zero.” That’s right. No rain, which would bring decay and disease. This valley is completely irrigated with deep well water. The well water comes from deep underground aquifers, fed by pure water from the Andes Mountains. The Valley of Ica is a somewhat isolated growing region…geographically anyway. To the north and east are the Andes Mountains. To the south is the driest desert on earth, the Atacama Desert. To the west is the Pacific Ocean. It is very difficult for disease or pest to enter this valley. Growers here, therefore are able to use less pesticides on their crops. This coastal valley also has near perfect growing temperatures, warm during the day, but cooled by the ocean breezes at night. Those cool nights, getting down to the upper 40s, help produce the very sweet spears of asparagus in Peru. Because of this very special growing region, and its very special and unique environment, growers here are able to produce 4 to 5 times more asparagus per acre than even the famed California Delta region. In 1987, the first Asparagus crowns were planted in this Valley. It was part of a U.S. drug program to help Peruvians leave the cocaine drug trade and begin employment in a different trade. So they went from an illegal agricultural crop, to a very classy crop. Imports from Peru have been coming into the United States since 1989. Imports from Peru have grown by about 25% a year. Last year, the United States imported about 10 million cartons, about 110 million pounds. Asparagus in the Valley of Ica is cut, washed, packed and chilled in the mornings. Then they are trucked to the Lima International airport where they are loaded onto planes. The next day, that Asparagus is in Miami or Los Angeles, and then immediately trucked to stores across the country. We are also getting White Asparagus from Peru. In fact, Peruvian growers have helped bring White Asparagus back into popularity. Unlike the zesty and strong flavor of the more common green variety, White asparagus is remarkably tender and delicate. It is far less fibrous than its green relative and so the entire white asparagus spear is edible and brimming with flavor. Its color is nothing special - it simply means that the asparagus has not been exposed to sunlight. Growers will mound up the dirt, covering the tender spears. As soon as the tip breaks the surface, that’s when they are harvested. That’s why a lot of times, the very tip has a very light green color. It’s the only part that was exposed to sunlight. Tradition demands that white asparagus be eaten in the simplest way possible. Boil them in salty water for 7 minutes and then serve them to grateful guests dipped in mayonnaise. At the spring festivals in Italy, Germany and Austria, they are served by farmers with a plate of hardboiled eggs, aromatic extra virgin olive oil and a refreshing glass of Garganego wine. Away from the rustic simplicity, however, chefs often marry white asparagus with exotic flavors to create more sophisticated dishes. Legendary Italian chef Gianfranco Vissani mixes White asparagus with coffee garganelli in a lemon-tea-potato sauce, and Isidoro Consolini, renowned in the Veneto area and owner of the restaurant, Alcaval di Torri Benaco, combines the white delicacies with parmesan wafers and a smoked beef carpaccio. While in Milan, Carlo Cracco, the young owner and chef of Cracco-Peckin, strays even further from tradition and serves his guests glazed asparagus with an almond sherbet and whipped oil. Not only good for your spirits, white asparagus, unlike most of life's pleasures, is also good for your health; it is a great source of vitamins and minerals and is known for its diuretic value. Its medical application has been known for centuries, dating back as far as Roman times. No lesser authority than Julius Caesar himself devoted pages to its diuretic qualities, and today nutritionists believe it contains antioxidants that help the body to fight disease.

It’s time to head to the Pumpkin Patch.
If you’ll be cooking with your Pumpkin, then choose one that is smaller, but very heavy for its size.

PUMPKIN (Friday, October 21): It’s another “happy crop” of pumpkins. Let’s all sing: Here he comes, the Pumpkin Man, the Pumpkin Man, the Pumpkin Man. It was in Ireland where Halloween had its scary beginning. As the Irish legend claims, a man named Stingy Jack was too mean to go to heaven and had played just too many tricks on the devil to be allowed in hell. When Jack died, he had to forever walk the earth carrying a lantern made out of a turnip with a piece of coal burning inside. Thus, the infamous Stingy Jack became known as "Jack of the Lantern" or as we know it today, "jack-o'-lantern". This Irish legend began the tradition of putting jack-o'-lanterns made of vegetables by doors or in windows on Halloween. The first jack-o'-lanterns were not made with pumpkins but instead were made from potatoes, rutabagas, turnips and even beets. Meant to scare away Stingy Jack and any other spirits believed to be walking earth that particular night, it wasn't until immigrants brought this tradition to the United States that pumpkins were used for jack-o'-lanterns. Pumpkins have been cultivated in North America and Mexico for thousands of years. The protein-packed, oil-rich seeds were probably the part of the fruit that was most attractive to the prehistoric growers of this member of the squash family. When European settlers arrived in North America, Native Americans introduced them to this valuable member of the gourd family, which quickly became a part of the Thanksgiving tradition in the form of the pumpkin pie. There’s no reason that pumpkins should be reserved only for pies. You can turn a Pumpkin into a salad, main course, and the dessert of any fall-season menu. Native to Central America, growers through the years have cross-pollinated different varieties of pumpkins to create new cultivars. Seeds developed by William Warnock near the turn of the century are credited for all the giant pumpkins grown today. In fact, he grew the very first record-breaking pumpkin in 1893 which weighed in at a whopping 365 pounds. The word pumpkin, surprisingly enough, refers to no real, distinct botanical category. Cucurbita (pronounced kew-CUR-bit-a) is the genus comprising pumpkins, squash, and gourds, and the proper term for all Cucurbita is squash. But you won’t get many people around the table during the holidays proclaiming the “squash pie” was fantastic.

Choose a Pumpkin with a weird looking stem. It adds
character.

We get the word pumpkin from "pepon", a Greek word meaning "a large melon". The English called it "pumpion or pompion", a term dating back to 1547. It wasn't until 1647, however, that this term appeared in print. One of the many foods prized by Native American Indians in the New World, the grand pumpkin which they called "isquotersquash" was also a very welcomed hardy food for hungry Pilgrims. Not only excellent for eating, creative Indians pounded strips of pumpkin flat, dried them and wove the dried pumpkin strips into mats. More than 16,000 acres in the United States produce pumpkins used as a food fresh, frozen or canned. Pumpkins are also a popular feed for stock. A pumpkin by-product having a strong flavor and vivid color called pumpkin seed oil is most often mixed with other oils for cooking, salad dressings and for many other uses. The largest pumpkin ever grown was 1,061 pounds. It was grown by Paula and Nathan Zehr in Lowville, New York in 1996. Pumpkin halves were supposedly used as guides for haircuts in colonial New Haven, Connecticut, giving rise to the nickname 'pumpkinhead.' Total U.S. pumpkin production in 2002 was 790.7 million pounds. Illinois, with a production of 299 million pounds, led the country. There also were big pumpkin patches in California (150 million pounds produced), Pennsylvania (117 million), New York (107 million) and Michigan (60 million). The value of all these pumpkins was $83 million. About 99% of all pumpkins sold are for decorating. What's fall without a visit to the pumpkin patch? Pick up some extra pumpkins while the getting is good, because there's a lot more you can do with pumpkin other than your basic pumpkin pie. Pumpkins are available in all shapes, colors and sizes, from the miniature to the gigantic sweet sugar pumpkin which can weigh in at as much as 100 pounds. The pumpkin is a member of the gourd family, which also includes muskmelon, watermelon and squash. Its orange flesh has a mild, sweet flavor which is used in side dishes and in many desserts. For cooking purposes, choose smaller sizes, which will have more tender, flavorful flesh. Select pumpkins which are free of blemishes, harvested with their stems intact, and those which feel heavy for their size. When I’m choosing a Pumpkin, I first feel the blossom end, making sure it’s firm, not real soft. Remember, the Pumpkin is part of the “hard squash” family, so the shell should be somewhat hard. I then put a little pressure on the stem. If the stem comes right off, then that’s a Pumpkin that will most likely melt on my front porch before Halloween. For decorating, choose different shapes and sizes. And always try to find one with a weird looking stem. It adds great character. Store in a cool, dry place, such as an attic or spare room (root cellars are too damp) at 45 to 60 degrees F. up to a month, or refrigerate for up to three months. Higher temperatures cause the flesh to become stringy. For extended storage, wash skins in a solution of about a tablespoon of chlorine bleach to a gallon of water to disinfect the skin and discourage mold or rot. Dry immediately as dampness encourages spoilage. If you find mold, wipe with vegetable oil to remove the mold and seal the spot. Leftovers can be frozen or canned. Pumpkins are loaded with Vitamin C, Potassium and Beta-Carotene, a very powerful anti-oxidant. A study by the USDA indicated that diets high in pumpkin as a fiber source tended to curb the appetite, yet provided more food for the same calorie count. The subjects in this study also absorbed less fat and calories from their food.

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